Thanks to Meta Ads optimization, we turned $435 of advertising budget into 994 new contacts for an Amazon seller. The case shows how the right approach to creatives, tests, and remarketing allows us to reduce CPA to $0.32 and create a system of stable lead generation flow.
SeoRost TR — a launch in the competitive niche of Turkey from scratch: they created a brand on social networks, launched the first advertisement, and tested lead generation under a limited budget.
In this case study, we show how a B2B company with no advertising history tested demand in a new market, built lead generation from scratch, and received 87 applications from a difficult niche with a CPL of $15.37.