Self-test questions
1. First screen: attention-grabbing hook
✅ Clear headline with the main benefit for the customer
✅ There is a subtitle that explains the offer
✅ The CTA button (action) is highlighted in color and is in the field of view
2. Content that leads to sales
✅ Minimum water – each block of text corresponds to a specific client request
✅ Visual structure is used: lists, icons, separated blocks
✅ There is a real video or image of the product / service in action
3. Trust and social proof
✅ Added customer reviews (videos / screenshots of real correspondence / social networks)
✅ There are logos of partners / companies with whom they worked
✅ Written cases with specific figures (results, sales growth, ROI)
4. UX/UI design that sells
✅ The landing page loads quickly (less than 3 seconds)
✅ Adapted for mobile devices (75% of traffic from mobile)
✅ CTA buttons are noticeable, do not blend into the background
5. A call to action (CTA) that actually works
✅ Clearly explains what the user will get after clicking (no blurry “Learn more”)
✅ There is urgency or a limited offer (increases conversion by 32%)
✅ The button is not hidden – easy to find at any time
Count your ✅ and assess the level of landing
- 10-12 ✅ – High-converting landing page! It can be improved, but it already brings results.
- 7-9 ✅ – The landing page is not bad, but there are weaknesses. It needs to be improved to increase conversions.
- Less than 7 ✅ – The landing page drains the budget! Urgently make changes.
The faster you optimize your landing page, the more profit it will bring you!
At Atlant.Digital, we conduct a detailed audit of your website/landing page within 1 day, identifying weaknesses and providing recommendations for its improvement.
